ÌÀÍ·Ìõ

Jim Goodman Promoted to ÌÀÍ·Ìõ Chief Business Strategy and Product Portfolio Officer

A photographic portrait of Jim Goodman.

CHICAGO, March 7, 2022 — The ÌÀÍ·Ìõ (ÌÀÍ·Ìõ) announced effective immediately that Jim Goodman has been promoted to Chief Business Strategy and Product Portfolio Officer.  

In this new position, Goodman will set and direct business strategy, ensuring that ÌÀÍ·Ìõ members and customers remain the focal point. He will lead strategic assessment, direction and alignment over the entire ÌÀÍ·Ìõ product and services portfolio. Additionally, Goodman will liaise with ÌÀÍ·Ìõ’s wholly owned subsidiaries, including ÌÀÍ·Ìõ Business Enterprises, Inc. (ÌÀÍ·ÌõBEI) and ÌÀÍ·Ìõ Business Innovation Group (ÌÀÍ·ÌõBIG) to confirm alignment in serving ÌÀÍ·Ìõ mutual customers, by focusing on maximizing resources across all organizations, reducing redundancies, streamlining processes and gaining strategic alignment of complementary products.

“I am honored and excited to take on this expanded role, working across the entire ÌÀÍ·Ìõ, including our subsidiaries, ÌÀÍ·ÌõBEI and ÌÀÍ·ÌõBIG, to better serve our common customers,” said Goodman.

An ÌÀÍ·Ìõ employee for nearly 13 years, Goodman will continue to provide strategic direction, executive leadership, and management oversight, as well as accountability of ÌÀÍ·Ìõ’s Business Group, which includes Conference Services and Continuing Education, Corporate Relations, Strategic Sales & Product Development, Publishing and Business Analytics and Improvement.

“Jim’s business acumen has made a tremendous impact on the ÌÀÍ·Ìõ, and it is with great pleasure that I announce his new position,” stated Raymond Cohlmia, D.D.S, Executive Director of ÌÀÍ·Ìõ.  “Under his leadership, the ÌÀÍ·Ìõ will offer a unified product and services portfolio to be delivered seamlessly through various vehicles, including our MY ÌÀÍ·Ìõ App currently under development.”

About the ÌÀÍ·Ìõ

The not-for-profit ÌÀÍ·Ìõ is the nation's largest dental association, representing 161,000 dentist members. The premier source of oral health information, the ÌÀÍ·Ìõ has advocated for the public's health and promoted the art and science of dentistry since 1859. The ÌÀÍ·Ìõ's state-of-the-art research facilities develop and test dental products and materials that have advanced the practice of dentistry and made the patient experience more positive. The ÌÀÍ·Ìõ Seal of Acceptance long has been a valuable and respected guide to consumer dental care products. The monthly The Journal of the ÌÀÍ·Ìõ (JÌÀÍ·Ìõ) is the ÌÀÍ·Ìõ's flagship publication and the best-read scientific journal in dentistry. For more information about the ÌÀÍ·Ìõ, visit ÌÀÍ·Ìõ.org. For more information on oral health, including prevention, care and treatment of dental disease, visit the ÌÀÍ·Ìõ's consumer website .